“If people aren’t talking about you, they’re not talking about you for a reason. And the reason isn’t that they dislike you. They’re not talking about you because you’re boring.” ~ Seth Godin
The formidable challenge for marketers of boring brands is that you have to present content that is remarkable and interesting even when your product—on the face of it—is not….read more
Why is an influencer strategy so important?
There is no right way to developing and cultivating relationships with the influencers in your industry, but here are 10 steps to get you started in the right direction.
Source: Junta42 | Joe Pulizzi
Twitter reportedly attracted more than 100 million users in 2010. While it’s not quite the size of Facebook, which currently serves as the digital residence of 500 million users, it’s impact on media, culture and society is profound. Compare the growth from 2009 to 2010 with the charts….Read More…
Source: Brian Solis
The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty? Personally, I believe the answer lies in the nature of circumstances. If drinking from the glass, it is then half empty. If pouring, it is half full.
Source: Brian Solis
” The big problem with paying people to like you online is that doing so minimizes the sought-after influence factor “
Source: Econsultancy
Patricio Robles
http://thenextweb.com/socialmedia/2010/02/23/wanted-blogospher-handy-diagram/
Interesting facts via this wonderful infographic from Intact:
- 133,000,000 million blogs
- 35% of Journalists are now Bloggers
- 48% of Bloggers are in the US
- 66% of bloggers are males
- 1/4 earn $100k+ a year
- Aside from “personal musings”, technology bloggers are the most prominent
- 75% of bloggers are college graduates
Via: IntacZee Twitter/Facebook
Based in London, Zee is Editor in Chief of The Next Web.Follow him on Twitter and Facebook.
